Music on Main 2017 Recap

Sturgis tried something a bit new and different in 2017, providing Wednesday evening events and entertainment downtown for residents and visitors. The “Music on Main” series ran for 8 weeks, both before and after the annual Motorcycle Rally.

Featuring mountain bike races, bouncy castles, live music, kid-friendly activities, food trucks, and more, the event proved that downtown Sturgis can be packed every week, not just during the first week of August.

The Motorcycle Rally seems to be getting longer every year, and the new Music on Main series provides additional incentive to rally-goers to Visit Sturgis in the weeks before or after the official Rally week.

Read more about Music on Main.

Read More

Top 3 Selfie Spots in Sturgis

If you are headed to Sturgis, SD for the annual motorcycle rally or for any of the other events hosted by this small community you will no doubt be taking many photographs while you are there. There are many options to share the experience of your trip, but frequent visitors know what the most iconic and recognizable photos are. We have narrowed it down to the top three “must do” Sturgis photo opportunities.

 

Welcome to Sturgis Sign

3. Official Sturgis Signs

On Lazelle Street (just east of I-90 exit 30), is a Welcome to Sturgis sign in the Sturgis Coffee Company parking lot. It is the perfect spot to snap a photo on your way toward any downtown festivities. The black and orange hues of the sign contrast the often clear azure skies of South Dakota. If you happen to come into Sturgis via Junction Ave (exit 32 off of I-90), there is another welcome sign, just like its partner across town. It is located on the north-east corner of Junction Ave and Anna Street, across from the Best Western Sturgis Inn.

 

Sturgis sign on Sly Hill north of downtown Sturgis, South Dakota

2. Sly Hill

Visible from anywhere in downtown Sturgis, north of Bear Butte Creek, the Sturgis Community Center, and Sturgis RV Park, the giant Sturgis sign on Sly Hill is redolent of a sign you might see in Hollywood. The concrete letters simply spelling out the word “Sturgis” leave no question you are in the City of Riders. Be sure to snap a few selfies with the easily seen letters in the background, and send it to your jealous friends who didn’t make the trip.

 

Bob Davis and his assistant Jake West taking the official 2015 Rally Main Street photo

1. Main Street

As you wander down Main Street in Sturgis, you will quickly find that there are a multitude of opportunities for photos during any of the organized rallies. During the Sturgis Motorcycle Rally colorful characters abound, biker babes and body paint are the normal, and giant food portions are standard. If you are looking for the ultimate selfie, you will want to pay the fee to stand on the towers located on either end of Main Street, giving a bird’s eye view of the hustle and bustle below.

 

You are certain to catch many more photos that reveal the unique playground, that is the Sturgis Motorcycle Rally, or Camaro Rally, or Mustang Rally. But if you really want to make your friends jealous, be sure to catch these three.


Get Visit Sturgis in your inbox:

Read More

Last Chance To Register For Tatanka MTB Race At A Discount

Early bird registration rates for the Tatanka mountain bike race, the amazing, epic race hosted out of Sturgis are ending soon! The registration fees for the epic distance, which is a 135km race starting at Mount Rushmore are currently $150, but will be increasing to the full rate of $200 soon. If you plan to ride your mountain bike in this event, or know of someone else who does, now is a great time to register and take advantage of a lower rate. The registration fees for the shorter 55km distance will be increasing as well.

Read More

Tatanka Race Registration Fees Increase Soon

Registration fees for the Tatanka mountain bike race, an epic race hosted in Sturgis with multiple distance options, are increasing again soon! The registration fees for the epic distance, which is a 135km race starting at Mount Rushmore are currently $125, but will be increasing to $150 at the start of June. If you plan to ride your mountain bike in this event, or know of someone else who does, now is a great time to register and take advantage of a lower “early bird” rate. The registration fees for the shorter 55km distance will be increasing as well.

Read More

Tatanka Registration Fees Increase Soon!

Registration fees for the Tatanka mountain bike race, an epic race hosted in Sturgis with multiple distance options, are increasing at the start of February! The registration fees for the epic distance, which is a 135km race starting at Mount Rushmore are $100, but will be increasing to $125 tomorrow. If you plan to ride your mountain bike in this event, or know of someone else who does, now is a great time to register. The registration fees for the shorter 55km distance will be increasing as well.

Read More

Tatanka Mountain Bike Race 2016 Registration Open

Tatanka 100 Mountain Bike Race LogoRegistration for the 5’th Annual Tatanka point-to-point mountain bike race is now open! This trail event, hosted by Black Hills Trails and put on as part of the Sturgis Bicycles, Art, and Music (BAM) Festival, features 3 different distances making it appropriate for most abilities. The longest, Epic distance race sees riders shuttled to Mount Rushmore for an early morning start and more than 80 miles of the best single-track trail the Black Hills area has to offer. The shorter distances, one starting in Piedmont and including a 30+ miles of single-track, and the shortest option at 20 miles round things out.

Read More